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How Benchmarks and Performance Metrics Strengthen Capital Raises
Most General Partners don't distinguish between marketing and investor relations when evaluating team performance. They treat lead...

Joe Guidi
5 days ago


The Systems Behind Best-in-Class Capital Raising
Most GPs don't realize it, but the moment their warm network dries up, their entire capital-raising machine grinds to a halt. Not because there's a lack of investor interest but because they've never treated capital raising like what it actually is: a sales process.

Joe Guidi
Jun 13


Navigating the New Landscape of Retail Capital Raising—Building a Rigorous Sales Process for Success
The past decade has been a golden era for private real estate investing. The surge in syndications and alternative investment models,...

Joe Guidi
Nov 13, 2024


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